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About Us

Helping companies navigate the future of work

After a substantial amount of time in the Salesforce consulting ecosystem, we decided to take on a new challenge. Our mission is to help companies adapt to the digital-first future of work with Slack and assist businesses in adapting and adopting a Slack-first approach to productivity.


📖 Our Story

Towards the end of 2021, we identified a gap in the market. While there were global systems integrators (SI) beginning to offer Slack services, and smaller agencies that had incorporated Slack as a line of business, there was not a single company that was fully dedicated to helping customers optimize and utilize Slack. Recognizing this need, 21b was created.

Since our establishment, we have been committed to helping our customers navigate their digital-first journey with Slack. This includes creating a Digital HQ, which serves as a central hub for communication and collaboration within an organization, and continuously optimizing it to fit the specific needs and goals of each individual customer.

One of the ways we help our customers is by assisting them in changing the way they work using Slack. This includes promoting the use of asynchronous communication as a default, and implementing best practices for remote teams. By adjusting traditional business processes, we ensure that our customers are set up for success as we move towards a future where remote work is increasingly prevalent.

👋 Meet The Founders

Our Values

Our values are what we put into the world through our services, partnerships and more. They are our culture turned outward.


Honesty and truthfulness first. 


Keep it simple, always.


Fundamentally changing how teams work.


Work smarter, not harder.

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